MULTICYCLONIC, vacuum cleaner
Hotpoint Ariston, 2014
The next-generation vacuum cleaner shows an advanced expression in the domestic context. Equipped with batteries the product is cordless and without a dust-gathering bag. The project takes into account the multifunctionality expected during use. A complex product that must be simple, intuitive as well as manageable and compact. The special grip allows ease of control and handling through even the controls placed in the handle and regulated by remote sensors. Thanks to the careful study of ergonomics and the special attention to all the details, the multifunctionality of the product is organized.







The experience in the electrical appliances field it is rare and unique. In 1968 Makio Hasuike starts the collaboration with the little company founded by Aristide Merloni called Merloni Elettrodomestici. Since then, along 50 years of fruitful collaboration, numerous successful products have been designed from concept creation up to product design, including interface design and CMF support for the brands Ariston, Hotpoint Ariston, Scholtes, Indesit. The design collaboration for Indesit Company , the former Merloni Elettrodomestici, has supported the enormous transformation of the company along decades until the company’s aquisition by Whirlpool.